THE MMIX

Seamless access control for party guests

An essential tool for accessing, engaging and interacting for consumers

The Challenge

Active is proud to announce their partnership with GSMA for 2017 Mobile World Congress, the world’s largest gathering for the mobile industry, in Barcelona from the 27th February to 2nd March 2017. For the third year running, Active is the Official Ticketing Partner for the MMIX party.

The Solution

As Official Ticketing Partner, Active will provide an innovative mobile ticketing application for MMIX party guests on the 28th of February at Luz De Gas Club in Barcelona.The mobile application will deliver digital tickets to party guests, enabling VIPs and standard ticket holders to retrieve their tickets and securely access the party using their mobile devices.

The mobile ticketing application will create seamless access control for party guests and demonstrate the efficiency of mobile technology – an essential tool for accessing, engaging and interacting for consumers.

Martin Vidler, CTO, “Mobile is now the primary mode for accessing the internet and its reach is growing exponentially across the globe. As such, it’s time to extend that primary use to access and identification. It’s always a pleasure to use our mobile-first ticketing and access control solution at the greatest mobile event in the world.

Testimonials

  • For the last three years Active has led the development of the ticketing solution for the MMIX, innovating this year with the integration of Mobile Connect as the simple authentication and single sign on mechanism for mobile ticketing

    Mark Smith
    GSMA Marketing Director

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